In my early days as a member of the workforce, I could only get bad marketing jobs in which I was cold calling all over to sell private ambulance services (in Buenos Aires). Then I was participate for a month of MCI selling long distance (they hired me a month before they went down). I also sold cell phones at the end of the first wave. That was actually great.
The point I’m trying to make is that we always seem to be making pennies on the dollar. Someone else was the big winner. We were toiling making the calls, knocking on doors.
And this is what Medium, it seems to me, is asking us to do. To tap into our “friends” from Facebook and get them to pay to see better posts on Medium. I guess that is kind of like cable in the beginning. You get to watch TV without the commercials.
But then instead of our content, they’ll get syphoned to the marketing gurus promising a new self, a new boy/girlfriend, a new six or seven figure salary. And instead of living our lives and nourishing our souls, we go dry.
I’m guilty, my friend. I’m guilty of wanting to pay my mortgage. Of wanting to do so after working only for a few hours or sharing a life of adventure.
Talk to you later.
Pablo